Forghani Ozrudi M, Yaghobi A. the Relationship evaluation of sport brands equity and switch intention of brand on the demographic characteristics of professional athletes: Relationship evaluation of sport brands equity and switch intention of brand on the demographic characteristics. Asian Exerc Sport Sci J [Internet]. 2021 Aug. 31 [cited 2024 May 19];5(2):36-9. Available from: https://www.journal.aesasport.com/index.php/aesa/article/view/223